Are You The Purple Cow Of Direct Sales Marketing Success
Thanks for coming back! I do not take myself waaaaay too seriously.
While you’re here, check out The Little Black Book Of Home Party Plans Marketing Secrets.
And check out our podcast (iTunes link).
If you like what you read, you can get all the latest posts by RSS.
These will be delivered to you by email!
Hello Home Party Consultants!
Party Plan Pat is back with more fun marketing stuff!
“In his book Purple Cow: Transform Your Business by Being Remarkable, Seth Godin says that the key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
So, as with his new book, Purple Cow the challenge for you as a direct selling consultant is to create a plan, a direct sales marketing plan that will represent the ideas in the book. In a nutshell, this is what every the heart of the purple cow of becoming a direct sales success stories requires:
* Sell what people are buying
* Focus on the early adopters and sneezers
* Make it remarkable enough for them to pay attention
* Make it easy for them to spread
* Let it work its own way to the mass market.
Because the company provides the product. You in essensce are the purple cow! What Will you do to stand up from the rest of the crowd? I hope this audio will help.
Become The Purple Cow Of Direct Sales Marketing Success? [9:48m]: Play Now | Play in Popup | Download
